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MANOJ A. MATHEW (UAE)

BIO

Manoj Abraham Mathew, Executive Vice President & Territory Head – (Middle East, North
Africa, Pakistan and Turkey), Zee Network

 

Manoj A Mathew is the Executive Vice President & Territory Head of MENAPT. In his current
role he leads the product and revenues of over a dozen pay channels; 2 free-to-air channels;
the studio vertical and the OTT platform Zee5’s advertising &distribution in the region. He has
over 25 years’ experience in creating & monetizing content, OTT, film business, building brands,
growing businesses, start-ups and powering turnarounds. Manoj has been with Zee Network in
Middle East since 2004 handling various portfolios which included Chief Operating Officer; Chief
Content & Creative Officer; SVP & Business Head – South Asian Channels; Vice President –
Marketing & Convergence; and Vice President – Marketing & Corporate Communications. He is
hands-on with content, technology, revenue management, distribution, licensing, marketing,
and advertising business; he has spent over 20years in Middle East, North Africa and Europe.

He has had very successful stints with various organizations in the Middle East and his last
assignment was as Head of Marketing with Eurostar. He has worked on various local
government projects which include Sharjah Ramadan Festival and Dubai Summer Surprises. He
has immense experience in various content distribution modes including OTT, digital, Direct-
To- Home and cable television in the Middle East region. Manoj has chaired many content,
marketing and business forums and has been on several such panels. He was awarded
‘International Who’s Who of Professionals’ in 2004; GCC’s 100 Most Powerful Indians in 2014
and Powers Brand Hall of Fame in 2012. He is also Fellow of the Chartered Institute of
Marketing, a Member of the International Academy of Television Arts & Science (International
Emmy’s) and a Jury Member of International Emmy’s.

He enjoys being responsible for both revenue and creative side of the business, fusing content& technology, launching new products and making them commercially successful. A start up specialist, he has extensive experience in project and investment appraisal, new investments, alliances, partnerships, and restructuring. Extensive knowledge and experience in content creation, sales, digital, distribution, and licensing. He constantly endeavors to fuse holistic business processes with the bottom line. Passionate about philosophy, movies and everything whisky especially single malts. He is also an avid traveler, food & beverage critique and a blogger.

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